Sometimes personal brand stories are as much about a relationship as they are about one person, but one thing is for sure, they can never be fictional. They must sit firmly on the shelf with the true life biographies. If you try to make up or even elaborate a little to be liked – your audience will be gone before you have even begun, this special pair of friends in business have nothing to worry about on that front.
These two real life friends not only share a business, they also share a beautiful and very real story of childhood and life long friendship. Best of all, they are a great example of the positive change they bring to their clients, constantly capturing the ordinary and beautiful moments of their own family life for safe keeping.
Bronwyn and Sharon, two talented photographers met in a caravan park in Wexford circa 1985. They played every summer as young children and this was to be the foundation of a solid bond that has never been broken.
Their lives took them in many directions, Bronwyn was in the Real estate business until she decided to leave the corporate world after her second child and Sharon was a nurse for many years and also trained in Psychotherapy. They were in each others lives for all of life’s seminal moments and eventually decided the time was right to take the plunge and start their business – Hippy & Bloom Photography.
At the heart of their brand story is a shared set of values and a deep appreciation for family and motherhood. They are also committed advocates of building body confidence in women as well as prioritising fun, friendship and positivity in a big way!
Their unique talents and gifts are spread thoughtfully across the services on offer within their business. Sharon takes the lead on working with their tiniest clients in their newborn and baby studio and Bronwyn takes the more mobile families in to the wilds of nature for memorable, fun and creative sessions normally at sunrise or sunset.
They strongly believe in creating and capturing real memories for families and have a shared intention to create images that evoke the emotion of the moment many years later. They treasure the images they have from their own early days of childhood, being new mums and precious memories of loved ones they have lost. They want to give every family a beautiful experience and treasured memories that will last forever.
Also as you can see – they live and breath their shared values of having fun and being body confident!
All photos by Eva Blake, Personal Brand Photographer and owner of the Personal Brand Studio.
Eva Blake is a Personal Brand Photographer and brand coach. She is a qualified marketeer (BBS with Marketing) and an MBA holder. After working in the corporate world for over 15 years predominantly in the pharmaceutical industry she started her Personal Brand Photography business in 2018. Her work has recently extended to providing clients with 1:1 coaching in Personal Brand Strategy and is developing an online program called Brand Brighter for new business owners.